Boy Meets Skinnygirl Valentine's Day Launch Party in NYC

FANS FALL IN LOVE WITH SKINNYGIRL^® COCKTAILS’ NEWEST OFFERINGS AT 

“BOY MEETS SKINNYGIRL^® COCKTAILS” VALENTINE’S LAUNCH PARTY

Bethenny Frankel and Celeb Friends Help Debut New Skinnygirl^® Spicy Lime Margarita and Skinnygirl^® Pinot Noir at Event Benefitting Dress for Success^®

DEERFIELD, IL – February 11, 2015 – The newest “single girls” in town,  Skinnygirl^® Spicy Lime Margarita and Skinnygirl^® Pinot Noir, were officially introduced last night at the Skinnygirl^® Cocktails“Boy Meets Skinnygirl^® Cocktails” Valentine’s Launch Party in Manhattan, and party attendees quickly fell in love! With the original Skinnygirl herself, Bethenny Frankel, behind the bar pouring cocktails, an enthusiastic group of celebrity guests, fans, friends and media kicked off their Valentine’s Day week by sipping the two newest products in Skinnygirl^® Cocktail’s closet of low-calorie cocktailing options.  

The evening felt “romantic in red” as partygoers decked out in their Valentine’s Day finest sampled new Skinnygirl^® Spicy Lime Margarita and Skinnygirl^® Pinot Noir. Frankel was joined by “Real Housewives of New York City” cast mates LuAnn de Lesseps, Sonja Morgan, Ramona Singer, Kristen Taekman and Heather Thomson, along with other celebrity guests.

The original Skinnygirl Bethenny Frankel, left, poses with fellow “Real Housewives of New York” cast members Kristen Taekman, second left, Heather Thomson, center, Sonja Morgan and Luann de Lesseps, right, at the "Boy Meets Skinnygirl Cocktails" Valentine’s Launch Party, Tuesday, Feb. 10, 2015 in New York. The group joined Frankel as she unveiled Skinnygirl Spicy Lime Margarita and Skinnygirl Pinot Noir at the event benefiting Dress for Success. (Photo by Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

All the fun was for a good cause as the brand donated $50,000 to long-standing charity partner Dress for Success^®. The funds will assist Dress for Success with their mission of helping disadvantaged women on their paths to financial independence. 

“Our newest girls offer something for everyone, whether you’re looking for a cocktail with a little heat and a little citrus, or a delicious wine option without the guilt,” said Frankel. “We had a great time unveiling the new products all while giving back to Dress for Success, a cause that is so important to me.”

The two new products expanded Skinnygirl^® Cocktails’ offerings across Skinnygirl^®, the Wine Collection and its Ready-to-Serve lineup, bringing the full portfolio to 20 products.

The original Skinnygirl Bethenny Frankel, center, strikes a pose with fellow “Real Housewives of New York” cast members Kristen Taekman, left, and Ramona Singer, center right, and friends at the "Boy Meets Skinnygirl Cocktails” Valentine’s Launch Party on Tuesday, Feb. 10, 2015 in New York. The group (including Lisa Lampanelli, Chuck Nice, and Jax Taylor) joined Frankel as she unveiled new Skinnygirl Spicy Lime Margarita and Skinnygirl Pinot Noir at the event to benefit Dress for Success. (Photo by Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

“Skinnygirl^®Cocktails continues to shake up the cocktail industry and our latest offerings are no exception,” said Megan Frank, Senior Director of Skinnygirl^® Cocktails. “The spicy-sweet flavor combination is popular and Pinot Noir is one the largest wine segments right now and growing, so we feel these on-trend products are excellent additions to our great-tasting, low-calorie lineup. Regardless of how you’re celebrating, these new offerings provide the perfect companion this Valentine’s Day.”

The delicious new products from Skinnygirl^® Cocktails are sure to make fans fall in love at first sip: 

• Skinnygirl^® Spicy Lime Margarita ~ Skinnygirl^® Spicy Lime Margaritais the perfect combination of heat meets sweet, offering a well-rounded balance of cool lime, spicy chili and tequila. Skinnygirl^®Spicy Lime Margarita contains a light citrus aroma with spicy undertones, finishing with a bright lime flavor and lingering subtle heat. At less than 100 calories per serving, Skinnygirl^®Spicy Lime Margarita is 19.9 proof and offered in 750 mL and 1.75 L bottles. (Suggested retail price is $12.99 for a 750 mL bottle, currently available nationwide; $19.99 for a 1.75 L bottle, available March 2015)

• Skinnygirl^® Pinot Noir ~ Skinnygirl^®Pinot Noir contains aromas of dark cherry and mouthwatering flavors of dark cherry, toasted oak and vanilla. At 100 calories per 5 oz. serving, the newest girl to join Skinnygirl^®,the Wine Collection offers a long and silky finish with juicy acidity. Skinnygirl^® Pinot Noir is 10% ABV (alcohol by volume) and offered in a 750 mL bottle. Skinnygirl^® Pinot Noir is ideal for meal pairings, well-suited to pair with a wide variety of ethnic dishes and classic cuisines due to its consistent acidity, subtle, silky tannins and lighter-bodied style. (Suggested retail price is $11.99 for a 750mL bottle, currently available nationwide)

For additional information on Skinnygirl^® Cocktails, please visit www.facebook.com/skinnygirlcocktails, @Skinnygirl on Twitter or Instagram or www.pinterest.com/skinnygirl/.

Inside Bethenny's 'Skinnygirl Cocktails' Book Launch Party

Gilt City Celebrates the Launch of
Bethenny Frankel's SKINNYGIRL® COCKTAILS: 100 Fun & Flirty Guilt-Free Recipes Book

WHO:  Bethenny Frankel (in Valentino jumpsuit, Gianvito Rossi shoes)

WHAT: On Tuesday, October 21st, Gilt City celebrated the launch of Bethenny Frankel's new book, SKINNYGIRL®COCKTAILS: 100 Fun & Flirty Guilt-Free Recipes (out October 28th) at an exclusive event at Bagatelle in New York City. Guests enjoyed Skinnygirl® Cocktails and a Q&A with Bethenny herself and E! News' Alicia Quarles where she shared her Skinnygirl® secrets. Plus, Bethenny also demonstrated some of her favorite cocktail recipes from the book.

To celebrate the launch of the book, Bethenny is also curating a collection exclusively on Gilt City featuring her favorite local hotspots in New York City starting on Monday, October 27th at 10am ET at www.gilt.com/bethenny.

·         WHEN: Tuesday, October 21st

·         WHERE: Bagatelle, NYC

·         ALL PHOTOS FROM EVENT: To view all Getty photos, please visit: http://mm.gettyimages.com/mm/nicePath/gyipa_public?nav=pr249593886

·         PHOTO CREDIT: Cindy Ord/Getty Images for Gilt City

About Gilt City
Gilt City (www.giltcity.com) offers its members coveted access to exclusive experiences in select U.S. cities, all at insider prices. Our curators comb through hundreds of neighborhoods and local business for the most exciting offers in Atlanta, Boston, Chicago, Dallas, Houston, Los Angeles, Miami, New York, Philadelphia, San Diego, San Francisco, Seattle and Washington D.C., with a selection of national offers from leading luxury brands also available for members across the country. Visit Gilt City for multi-course meals prepared by acclaimed chefs, luxurious massages and beauty offers at top spas and salons, tickets to sold-out plays and concerts, thrilling outdoor adventures, innovative fitness classes, and more.

About the book

From four-time New York Times bestselling author, master fixologist, and “Cocktail Queen,” Bethenny Frankel, comes the ultimate drink guide for every Skinnygirl’s shelf!

Hosting a holiday party or planning a girls’ night and don’t know what to serve? The leading lady in effortless entertaining, Bethenny Frankel, best known for her delicious, health-conscious recipes and Skinnygirl cocktail line, presents her first cocktails book, Skinnygirl Cocktails. This is the entertaining guide every Skinnygirl has been waiting for! Filled with beautiful, full-color photographs and easy-to-follow recipes, Skinnygirl Cocktails has everything you need to throw a fabulous party, including delectable appetizer recipes, party planning tips, and gorgeous guilt-free cocktails (all under 150 calories)! No matter the event, be it a festive brunch, book club meeting, or backyard BBQ, Skinnygirl Cocktails has the drinks you are looking for—from Ravishing Red Sangria to Cotton Candy Cosmo.

With 100 fabulous cocktail recipes for any occasion, Skinnygirl Cocktails is the last word in effortless entertaining. What are you waiting for? Mix up a batch of Bethenny signature cocktails and start leading a fabulous Skinnygirl life!

About the author

Bethenny Frankel is the four-time bestselling author of Skinnydipping, A Place of Yes, Naturally Thin, and The Skinnygirl Dish. She is the creator of the Skinnygirl brand, which extends to cocktails, fitness, and health and focuses on practical solutions for women. She has been named one of the Top 100 Most Powerful Celebrities by Forbes magazine and is regularly featured in both Health and Glamour magazines. She is a graduate of the Natural Gourmet Institute for Health and Culinary Arts. Bethenny lives in New York with her daughter, Bryn, and her dog, Cookie. Visit bethenny.com.

About Skinnygirl^® Cocktails

Skinnygirl^® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl^® Margarita from the mind of New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Suntory Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today. Skinnygirl^® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.

 

Skinnygirl® Cocktails Proves That Giving Back Is Always In Style Through Support Of Shop For Success Event

Bethenny Frankel and Skinnygirl® Cocktails Kickoff Third Annual Event with Signature Cocktails and Celebrity Auction to Benefit Dress for Success 

Bethenny Frankel proves that giving back is always in style as she donates three of her favorite clutches up for bidding at the Shop for Success VIP Party on Saturday, November 9, 2013 in New York City.  In addition to serving the brand’s newest wine offerings, Skinnygirl® Cocktails secured a number of exclusive auction items, including Frankel’s clutches, a necklace from EXTRA host Maria Menounos, a purse and a pair of heels from Vivica Fox, and a dress from Tia Mowry-Hardrict, among other celebrity pieces that were up for bidding, with proceeds from the auction to benefit Dress for Success.

DEERFIELD, Ill., Nov. 9, 2013 – Skinnygirl® Cocktails will share its closetful of low-calorie cocktails to celebrate a good cause as sponsor of Shop for Success, the third annual, two-day pop-up shop hosted by Young Executives for Success (Y.E.S!), the volunteer branch of Dress for Success. 

Shop for Success, held in New York City on Nov. 9 and 10, will allow the city’s most fashionable young professionals to join host of daytime syndicated talk show “bethenny” and the original Skinnygirl herself, Bethenny Frankel, and get a head start on their holiday shopping while contributing to a great cause. The two-day event will host a VIP Party on Saturday, Nov. 9, where 21-and-older guests and friends of Dress for Success can sip on signature cocktails from Skinnygirl® Cocktails, while enjoying a silent auction, a raffle, music, hors d’oeuvres, and shopping for specially curated items. 

"I'm thrilled to participate in this amazing event and to continue our ongoing partnership with Dress for Success," said Bethenny Frankel. “This cause is close to my heart, and what lady doesn't love to shop? I’m excited to represent Skinnygirl® Cocktails at such an important event.” 

Skinnygirl® Cocktails, a longstanding partner of Dress for Success, has also secured a number of exclusive auction items for the night’s festivities, including a necklace from EXTRA host Maria Menounos, a purse and a pair of heels from Vivica Fox, and a dress from Tia Mowry-Hardrict, and an assortment of Bethenny Frankel’s favorite clutches — among many other celebrity pieces that will be up for bidding, with proceeds from the auction to benefit Dress for Success. 

Shop for Success provides exclusive offers on new and vintage designer merchandise from brands like Cynthia Rowley, Lulu Frost, Peace of Cloth and Lauren Merkin, enabling insiders to get this season’s must-have contemporary pieces, cocktail attire, shoes and accessories while contributing to a great cause- 100% of sales proceeds and donations go directly to benefit Dress for Success’ career development and employment retention programs. 

Y.E.S!, a group of young professional women that coordinates volunteer, fundraising and networking opportunities to champion the Dress for Success mission, launched Shop for Success in 2011 and has since raised over $100,000 for Dress for Success through the weekend-long event. Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. 

“Skinnygirl® Cocktails is excited to continue our partnership with Dress for Success through this unique opportunity to reach young professionals and supporters at Shop for Success,” said Megan Frank, Director of Skinnygirl® Cocktails. “To raise awareness and support for the foundation’s tireless mission to provide the tools women need to make positive changes in their lives, the brand will serve signature cocktails and auction off celebrity items with proceeds to benefit the foundation.” 

Guest mixologist Bethenny Frankel jumps behind the Skinnygirl® Cocktails bar at Dress for Success’ Shop for Success VIP Party on Saturday, November 9, 2013 in New York City.  After kicking off the evening with a toast, Frankel tended bar and served the newest wine offerings from Skinnygirl® Cocktails including Skinnygirl™ Prosecco, Skinnygirl™ Pinot Grigio, Skinnygirl™ Chardonnay and Skinnygirl™ Cabernet Sauvignon. 

Skinnygirl® Cocktails has been a proud supporter of Dress for Success since 2012, when the brand launched the Inspire like a Lady program, making a donation for every inspirational story shared by fans via social media. Additional support included the Ladies in Red program during the 2013 awards season, in which Skinnygirl® Cocktails gave back in style and made a donation to Dress for Success for every red dress worn on the red carpet at the season’s most-anticipated awards show. The brand also supported Dress for Success during “Meet the New Girls,” an exclusive event where the brand debuted four new products with the help of Bethenny and some celebrity friends who tended bar with all tips benefiting Dress for Success. Most recently, Skinnygirl® Cocktails celebrated their commitment to the foundation by enlisting Bethenny to present a check for $100,000 to Joi Gordon, CEO of Dress for Success Worldwide, on the set of “bethenny.” 

“At Shop for Success, our supporters can shop for ‘everything but the suit’ from some of the world’s leading designers and the proceeds of this event allow us to provide more than just suits to the women that we serve,” said Joi Gordon, CEO of Dress for Success Worldwide. “The money raised through this event supports our full mission of providing professional attire, a network of support and career development tools for disadvantaged women, and we could not be more thrilled to have Skinnygirl® Cocktails’ support.” 

Shop for Success will be located in the Gallery at The Metropolitan Pavilion at 123 West 18th Street, New York, N.Y. Tickets to the VIP Kick-Off Party on Saturday evening event can be purchased for $75 at shopforsuccess2013.eventbrite.com. The Saturday afternoon and Sunday shopping sessions are free to the public. For more information on the Shop for Success Event, visit www.facebook.com/YESnewyork and www.dressforsuccess.org. For more information on Skinnygirl® Cocktails, visit www.facebook.com/skinnygirl and www.skinnygirlcocktails.com. 

ABOUT SKINNYGIRL® COCKTAILS 

Skinnygirl® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl® Margarita from the mind of “bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today. Skinnygirl® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com. 

ABOUT BEAM INC. 

As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World. Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl® Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials. Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index. For more information 

on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com. 

ABOUT DRESS FOR SUCCESS AND Y.E.S! 

Dress for Success is an international not-for-profit organization that promotes the independence of disadvantaged women by providing them with professional attire, a network of support and career development tools. Young Executives for Success (Y.E.S!) is a volunteer branch of Dress for Success composed of female professionals whose nine-to-five jobs make it challenging to volunteer and connect directly with clients of Dress for Success. Y.E.S! members promote the mission of Dress for Success through volunteering and fundraising events, such as Shop for Success, that take place during off/after hours. 

A Lady Always Drinks Responsibly TM 

©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis: All Products: Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.): Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.): Calories 35.2, Carbs 2g; Sangria (per 5 oz.): Calories 132, Carbs 22.5g; Wine (per 5 oz.): Calories 100, Carbs 4.6g All trademarks are property of their respective owners. Skinnygirl® Cocktails is a registered trademark of Jim Beam Brands Co. and is used with permission. 

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Skinnygirl Cocktails today debuts four NEW wine varietals!

SKINNYGIRL^® COCKTAILS RAISES THE BAR ON LOW-CALORIE COCKTAILING WITH FOUR NEW PREMIUM WINE VARIETALS

Skinnygirl™ Prosecco, Skinnygirl™ Chardonnay, Skinnygirl™ Pinot Grigio and Skinnygirl™ Cabernet Sauvignon to Hit Shelves in Fall 2013

DEERFIELD, IL – September 24, 2013 – Skinnygirl^® Cocktails, the industry leader in low-calorie wine innovations, proudly introduces fans to the newest additions to Skinnygirl™, the Wine Collection – Skinnygirl™ Prosecco, Skinnygirl™ Chardonnay, Skinnygirl™ Pinot Grigio and Skinnygirl™ Cabernet Sauvignon.  The trail-blazing new varietals hit shelves in September 2013 – just in time to serve as the perfect companion for any fall festivity or holiday celebration.

“Our fans are trendsetters and innovators, so we are always looking for the newest and greatest opportunities to continue to redefine how women cocktail,” said Megan Frank, Director of Skinnygirl^® Cocktails. “Through the expansion of our wine portfolio, we are thrilled to further extend our ‘closetful’ of low-cal, delicious wine, vodka and cocktail options to help our fans elevate their get-togethers, meals and celebrations.”

The four new additions to Skinnygirl™, the Wine Collection join Skinnygirl™ Moscato from Italy, Skinnygirl™ California Red, Skinnygirl™ California White, and Skinnygirl™ California Rosé. With the new varietals bringing the portfolio to 20 products including Wine, Vodka and Ready-to-Serve cocktails, Skinnygirl^® Cocktails offers something for everyone without sacrificing convenience or taste.

Each with a distinct personality of their own, Skinnygirl^® Cocktails’ new wine varietals are sure to be the toast of the town this fall and holiday season:

·         Skinnygirl™ Prosecco ~ Skinnygirl™ Prosecco is a limited-time, seasonal offering from Skinnygirl^® Cocktails, available through the New Year or while supplies last. Skinnygirl™ Prosecco is the first sparkling option launched by the brand and contains a delicate, fruity flavor with a hint of honey and a pleasant acidity. The finish of this Italian wine leaves behind a delicious freshness with a dry, well-balanced taste. At 100 calories per serving, Skinnygirl™ Prosecco offers a satisfying, guilt-free way to enjoy sparkling wine without the extra calories. Skinnygirl™ Prosecco is 11% ABV (alcohol by volume) and is served in a 750 ml bottle. (Suggested retail price is $19.99; available while supplies last)

·         Skinnygirl™ Chardonnay ~  Skinnygirl™ Chardonnay is one of two new white wine offerings joining the already successful Skinnygirl™, the Wine Collection. Skinnygirl™ Chardonnay offers complex aromas of white peach, a hint of French oak vanilla, and a whisper of orange blossoms. The finish is light and lingering with a crisp acidity that balances the rich fruit flavors of this ripe, cool-climate chardonnay. Skinnygirl™ Chardonnay contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $11.99)

·         Skinnygirl™ Pinot Grigio ~ Skinnygirl™ Pinot Grigio is the second, new low-calorie white wine option from Skinnygirl^® Cocktails. Skinnygirl™ Pinot Grigio offers rich aromas of tropical fruit balanced with a hint of natural grape sweetness. The finish is elegant, delicate and long, with an intensity of rich, crisp flavors that pay homage to its European roots. Skinnygirl™ Pinot Grigio contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $11.99)

·         Skinnygirl™ Cabernet Sauvignon ~ Skinnygirl™ Cabernet Sauvignon is the newest red wine offering from Skinnygirl^® Cocktails. Skinnygirl™ Cabernet Sauvignon presents bright aromas of dark berries with a touch of warm chocolate. Mature tannins are framed by bright acidity. Skinnygirl™ Cabernet Sauvignon contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $13.99)

In addition to the varietals, new vintage years are available for the existing Skinnygirl™ California Red Blend and Skinnygirl™ California White Blend, which optimize the flavor for a better tasting, more enjoyable product. These new vintages are currently rolling out nationally.

For more information, check out www.facebook.com/skinnygirlcocktails, @Skinnygirl or www.pinterest.com/skinnygirl/.

ABOUT SKINNYGIRL^® COCKTAILS

Skinnygirl^® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl^® Margarita from the mind of “Bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today. Skinnygirl^® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.

ABOUT BEAM INC.

As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World.  Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl^® Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials.  Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index.  For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

                                          

A Lady Always Drinks Responsibly ^TM

©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis:  All Products:  Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.):  Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.):  Calories 35.2, Carbs 2g; Sangria (per 5 oz.):  Calories 132, Carbs 22.5g; Wine (per 5 oz.):  Calories 100, Carbs 4.6g

All trademarks are property of their respective owners.

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Bethenny Frankel and Skinnygirl Cocktails Donate to Dress for Success

SKINNYGIRL^® COCKTAILS CELEBRATES COMMITMENT TO A WORTHY CAUSE

WITH DONATION ON “BETHENNY”

Skinnygirl^® Cocktails Donates $100,000 to Dress for Success with the Help of

Original Skinnygirl Bethenny Frankel

DEERFIELD, IL – September 12, 2013 – Today, Skinnygirl^® Cocktails and Bethenny Frankel, the original Skinnygirl, donated $100,000 to Dress for Success during her new daytime talk show “bethenny.”  As a thriving female entrepreneur, Bethenny serves as an inspiration for women and hopes the donation will empower viewers and fans nationwide to support other women.   

“Dress for Success is a charity that’s near and dear to me.  I’m so very thankful for the amazing opportunity to raise awareness for this great cause and encourage women to help one another to achieve financial independence and have a rewarding career,” said Bethenny Frankel. 

Since 2012, Skinnygirl^® Cocktails has been a proud supporter of Dress for Success, an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life.  Skinnygirl^® Cocktails launched their partnership with the organization during last year’s Inspire like a Lady program, making a donation for every inspirational story shared by fans.  Additional support included the Ladies in Red program during the 2013 awards season, in which Skinnygirl^® Cocktails gave back in style and made a donation to Dress for Success for every red dress worn on the Oscars red carpet.  Most recently, Skinnygirl^®Cocktails supported Dress for Success during “Meet the New Girls,” where Skinnygirl^® Cocktails debuted four new products — Skinnygirl^® Mojito, Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita, Skinnygirl™ White Cherry Vodka and Skinnygirl™ Moscato — with the help of Bethenny and some celebrity friends who tended bar with all tips benefiting Dress for Success.  Additionally, “bethenny” is the exclusive daytime talk show partner for Dress for Success.   

“Skinnygirl^® Cocktails is committed to helping women succeed, which is why we chose to make our donation during Bethenny’s new talk show, celebrating the inspiration that Bethenny provides for women everywhere,” said Megan Frank, Director of Skinnygirl^® Cocktails.  “We hope that our donation will encourage women to help each other make positive changes in their lives.”      

Skinnygirl^® Cocktails offers a full portfolio of low-calorie cocktails and lets women know that they can have it all, including guilt-free, great-tasting cocktails.  And just like Skinnygirl® Cocktails, Dress for Success does it all – the organization addresses every phase of a woman’s career, from being unemployed and searching, to recently employed and adjusting, to gainfully employed and succeeding.    

“Our partnership with Skinnygirl^® Cocktails and “bethenny” has helped us reach a broader audience of women and further our message,” said Joi Gordon, CEO of Dress for Success Worldwide.  “Today’s generous donation will help disadvantaged women work toward self-sufficiency and have the opportunity to build thriving careers.”  

Bethenny Frankel and Skinnygirl® Cocktails present a $100,000 check to Joi Gordon, CEO of Dress for Success Worldwide, on the set of the original Skinnygirl’s new daytime talk show, “bethenny,” on Thursday, Sept. 12, 2013. The ladies celebrated Skinnygirl® Cocktails’ donation with a toast of Skinnygirl™ Prosecco, a new limited-time, seasonal offering.  (Warner Bros./Telepictures Productions "bethenny")

More on Bethenny.com

ABOUT SKINNYGIRL^® COCKTAILS

Skinnygirl^® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl^® Margarita from the mind of “bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today.Skinnygirl^® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.

ABOUT BEAM INC.

As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World.  Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl^® Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials.  Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index.  For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

ABOUT DRESS FOR SUCCESS

Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 125 cities in 15 countries. To date, Dress for Success has helped more than 700,000 women work towards self-sufficiency. Visit www.dressforsuccess.org to learn more.

                                          

A Lady Always Drinks Responsibly ^TM

©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis:  All Products:  Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.):  Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.):  Calories 35.2, Carbs 2g; Sangria (per 5 oz.):  Calories 132, Carbs 22.5g; Wine (per 5 oz.):  Calories 100, Carbs 4.6g

All trademarks are property of their respective owners.

Official pictures from Skinnygirl's #MeetTheNewGirls Launch!

Oh what a night!!!!

#MeetTheNewGirls was such fun, and here are some official pictures from the event Thursday night:

{For my own personal pictures, be sure to check out the previous post}

The original Skinnygirl Bethenny Frankel strikes a pose with former "bachelors" Graham Bunn and J.P. Rosenbaum, dancer Maksim Chmerkovskiy, model Tyson Beckford, and former "bachelor" Chris Bukowski, left to right, at the Skinnygirl Cocktails “Meet the New Girls” launch party, Thursday, April 18, 2013 in New York.  The star-studded group served as the evening’s mixologists, pouring the four new innovations from Skinnygirl Cocktails and donating all of their tips to Dress for Success.  (Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

Bethenny Frankel raises her glass of Skinnygirl Mojito with fellow celebrity mixologists  Maksim Chmerkovskiy, left, and Tyson Beckford, right, as they debut four new products at the Skinnygirl Cocktails “Meet the New Girls” launch party, Thursday, April 18, 2013 in New York. Frankel and her guest mixologists helped welcome the new girls, Skinnygirl Mojito, Skinnygirl Sweet ‘n Tart Grapefruit Margarita, Skinnygirl White Cherry Vodka and Skinnygirl Moscato. (Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

The original Skinnygirl Bethenny Frankel jumps behind the bar with friend Maksim Chmerkovskiy at the Skinnygirl Cocktails “Meet the New Girls” launch party, Thursday, April 18, 2013 in New York. The star-studded pair helped unveil Skinnygirl Mojito, Skinnygirl Sweet ‘n Tart Grapefruit Margarita, Skinnygirl White Cherry Vodka and Skinnygirl Moscato and tended bar for a good cause as they donated their evening’s tips to Dress for Success, with Skinnygirl Cocktails matching the funds raised.  (Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

The original Skinnygirl Bethenny Frankel helps introduce fans to the new girls, Skinnygirl Mojito, Skinnygirl Sweet ‘n Tart Grapefruit Margarita, Skinnygirl White Cherry Vodka and Skinnygirl Moscato, at the Skinnygirl Cocktails “Meet the New Girls” launch party, Thursday, April 18, 2013 in New York.  Frankel and her guest mixologists tended bar, pouring the four new innovations from Skinnygirl Cocktails and donating all of their tips to Dress for Success. (Diane Bondareff/Invision for Skinnygirl Cocktails/AP Images)

SKINNYGIRL^® COCKTAILS INTRODUCES THE “NEW GIRLS” AT LAUNCH PARTY WITH THE HELP OF BETHENNY AND CELEB “BARTENDER” FRIENDS

Low-Cal Cocktail Line’s Newest Products – Skinnygirl^® Mojito, Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita, Skinnygirl™ White Cherry Vodka and Skinnygirl™ Moscato – Make Their Official Debut with Celeb “Bartender” Tips Benefitting Dress for Success

DEERFIELD, IL – April 19, 2013 – Cheers! The hottest new girls in town made their national debut last night at the Skinnygirl^® Cocktails “Meet the New Girls” party in Manhattan. After unveiling Skinnygirl^® Mojito, Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita, Skinnygirl™ White Cherry Vodka and Skinnygirl™ Moscato to an excited crowd of fans, media and friends, the original Skinnygirl herself, Bethenny Frankel, tended bar along with some special guests: Maksim Chmerkovskiy, Tyson Beckford, JP Rosenbaum, Chris Bukowski and Graham Bunn.

While guests spent the evening in an al fresco setting – hopping from laid-back lawn party, to soiree under the stars while sipping on the new cocktails – Bethenny and her fellow “guest bartenders” poured cocktails throughout the night. All cash tips raised were donated to Dress For Success, helping disadvantaged women on their paths to financial independence.

Skinnygirl^® Cocktails, owned by Beam Inc. (NYSE:BEAM), is known for its closetful of low-calorie cocktail options and will now be in the market for a bigger closet! The four new products expanded Skinnygirl^® Cocktails’ offerings across each of its categories, including: Ready-to-Serve cocktails, Wine and Vodka. The “Meet the New Girls” event celebrated the arrival of Skinnygirl^® Cocktails’ new products and kicked-off the new season of warm weather and outdoor entertaining by bringing the outdoors in for an al fresco tasting experience featuring Skinnygirl^® signature cocktails crafted with each of the new products.

“Skinnygirl^® Cocktails continues to raise the bar by delivering on-trend cocktail experiences and inspiring our fans to Drink Like a Lady™,” said Megan Frank, Director of Skinnygirl^® Cocktails. “Whether you’re entertaining at home or celebrating girls’ night out, you don’t need the extra calories to enjoy delicious cocktails and wines. The Skinnygirl^® Cocktails line, now more than ever, offers the perfect variety of options for enjoying all the flavor without all of the guilt.”

The new products from Skinnygirl^® Cocktails include something for everyone, and introduce four new products that are sure to wake up taste buds nationwide:

·         Skinnygirl^® Mojito ~ Skinnygirl^® Mojito is a refreshing addition to the Ready-to-Serve family. Skinnygirl® Mojito contains fresh lime aromas with hints of crisp minty flavor. It is light and fresh, and not overly sweetened. At less than 100 calories per serving, Skinnygirl^® Mojito offers a satisfying cocktail while helping save calories for other indulgences. And the best part? No muddling required! (Suggested retail price is $14.99)

·         Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita ~ Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita offers a delish twist on the original Skinnygirl^® Margarita. The Ready-To-Serve cocktail packs a refreshing citrus taste with notes of lime and grapefruit that are well-rounded with the subtle sweetness of orange and Agave. Skinnygirl^® Sweet ‘n Tart Grapefruit Margarita is a fresh kiss of fruit flavor with less than 100 calories per serving. (Suggested retail price is $14.99)

·         Skinnygirl™ White Cherry Vodka with Natural Flavors ~ Skinnygirl™ White Cherry Vodka with Natural Flavors offers a great tasting, natural and low-calorie cocktail which contains a sassy cherry aroma balanced with a kiss of vanilla. Its taste is smooth, subtly sweet and creamy. Skinnygirl™ White Cherry Vodka allows us to “skinny-ize” one of the most popular vodka flavors with a unique Skinnygirl^® Cocktail. And at less than 77 calories per serving, it provides the perfect base spirit for designing guiltless cocktails! (Suggested retail price is $21.99)

·         Skinnygirl™ Moscato ~ Moscato is a rising star in the wine category, and at just 100 calories per serving, Skinnygirl™ Moscato keeps the sweet and refreshing attributes, but leaves the extra calories behind. Skinnygirl™ Moscato contains refreshing tropical fruit and delicate honey aromas that offer a light effervescent taste with notes of pear, peach and mango.  Skinnygirl™ Moscato is not overly sweetened leaving a moderately dry finish. (Suggested retail price is $14.99)

The new products from Skinnygirl^® Cocktails are now available nationwide. For more information, check out www.facebook.com/skinnygirlcocktails, @Skinnygirl or www.pinterest.com/skinnygirl/.

ABOUT SKINNYGIRL® COCKTAILS

Skinnygirl Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl® Margarita from the mind of “Bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today. Skinnygirl Cocktails is Beam’s largest Rising Star, and it has quickly become a dynamic lifestyle brand. In 2012, Skinnygirl Cocktails comparable net sales increased 19 percent. Skinnygirl Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.

ABOUT BEAM INC.

As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World.  Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials.  Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index.  For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

                                          

A Lady Always Drinks Responsibly ^TM

©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis:  All Products:  Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.):  Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.):  Calories 34.8, Carbs 1.8g; Sangria (per 5 oz.):  Calories 132, Carbs 22.5g; Wine (per 5 oz.):  Calories 100, Carbs 4.8g

All trademarks are property of their respective owners.

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