Tuesday, September 24, 2013

Skinnygirl Cocktails today debuts four NEW wine varietals!


SKINNYGIRL® COCKTAILS RAISES THE BAR ON LOW-CALORIE COCKTAILING WITH FOUR NEW PREMIUM WINE VARIETALS

Skinnygirl™ Prosecco, Skinnygirl™ Chardonnay, Skinnygirl™ Pinot Grigio and Skinnygirl™ Cabernet Sauvignon to Hit Shelves in Fall 2013

DEERFIELD, IL – September 24, 2013 – Skinnygirl® Cocktails, the industry leader in low-calorie wine innovations, proudly introduces fans to the newest additions to Skinnygirl™, the Wine Collection – Skinnygirl™ ProseccoSkinnygirl™ Chardonnay, Skinnygirl™ Pinot Grigio and Skinnygirl™ Cabernet Sauvignon.  The trail-blazing new varietals hit shelves in September 2013 – just in time to serve as the perfect companion for any fall festivity or holiday celebration.

“Our fans are trendsetters and innovators, so we are always looking for the newest and greatest opportunities to continue to redefine how women cocktail,” said Megan Frank, Director of Skinnygirl® Cocktails. “Through the expansion of our wine portfolio, we are thrilled to further extend our ‘closetful’ of low-cal, delicious wine, vodka and cocktail options to help our fans elevate their get-togethers, meals and celebrations.”

The four new additions to Skinnygirl™, the Wine Collection join Skinnygirl™ Moscato from Italy, Skinnygirl™ California Red, Skinnygirl™ California White, and Skinnygirl™ California Rosé. With the new varietals bringing the portfolio to 20 products including Wine, Vodka and Ready-to-Serve cocktails, Skinnygirl® Cocktails offers something for everyone without sacrificing convenience or taste.
Each with a distinct personality of their own, Skinnygirl® Cocktails’ new wine varietals are sure to be the toast of the town this fall and holiday season:

·         Skinnygirl™ Prosecco ~ Skinnygirl™ Prosecco is a limited-time, seasonal offering from Skinnygirl® Cocktails, available through the New Year or while supplies last. Skinnygirl™ Prosecco is the first sparkling option launched by the brand and contains a delicate, fruity flavor with a hint of honey and a pleasant acidity. The finish of this Italian wine leaves behind a delicious freshness with a dry, well-balanced taste. At 100 calories per serving, Skinnygirl™ Prosecco offers a satisfying, guilt-free way to enjoy sparkling wine without the extra calories. Skinnygirl™ Prosecco is 11% ABV (alcohol by volume) and is served in a 750 ml bottle. (Suggested retail price is $19.99; available while supplies last)


·         Skinnygirl™ Chardonnay ~  Skinnygirl™ Chardonnay is one of two new white wine offerings joining the already successful Skinnygirl™, the Wine Collection. Skinnygirl™ Chardonnay offers complex aromas of white peach, a hint of French oak vanilla, and a whisper of orange blossoms. The finish is light and lingering with a crisp acidity that balances the rich fruit flavors of this ripe, cool-climate chardonnay. Skinnygirl™ Chardonnay contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $11.99)

·         Skinnygirl™ Pinot Grigio ~ Skinnygirl™ Pinot Grigio is the second, new low-calorie white wine option from Skinnygirl® Cocktails. Skinnygirl™ Pinot Grigio offers rich aromas of tropical fruit balanced with a hint of natural grape sweetness. The finish is elegant, delicate and long, with an intensity of rich, crisp flavors that pay homage to its European roots. Skinnygirl™ Pinot Grigio contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $11.99)

·         Skinnygirl™ Cabernet Sauvignon ~ Skinnygirl™ Cabernet Sauvignon is the newest red wine offering from Skinnygirl® Cocktails. Skinnygirl™ Cabernet Sauvignon presents bright aromas of dark berries with a touch of warm chocolate. Mature tannins are framed by bright acidity. Skinnygirl™ Cabernet Sauvignon contains 100 calories per serving with 10% ABV and is served in a 750 ml bottle. (Suggested retail price is $13.99)

In addition to the varietals, new vintage years are available for the existing Skinnygirl™ California Red Blend and Skinnygirl™ California White Blend, which optimize the flavor for a better tasting, more enjoyable product. These new vintages are currently rolling out nationally.

For more information, check out www.facebook.com/skinnygirlcocktails, @Skinnygirl or www.pinterest.com/skinnygirl/.

ABOUT SKINNYGIRL® COCKTAILS
Skinnygirl® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl® Margarita from the mind of “Bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today. Skinnygirl® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.


ABOUT BEAM INC.
As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World.  Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl® Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials.  Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index.  For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.
                                          

A Lady Always Drinks Responsibly TM
©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis:  All Products:  Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.):  Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.):  Calories 35.2, Carbs 2g; Sangria (per 5 oz.):  Calories 132, Carbs 22.5g; Wine (per 5 oz.):  Calories 100, Carbs 4.6g
All trademarks are property of their respective owners.


###

Thursday, September 19, 2013

Skinnygirl is the star of the new fall TV season!



Say goodbye to the drama of re-runs and HELLO to a new season of all your favorite television shows -- with a cocktail in hand, of course! 
                                                                                                                            
Whether you’re most excited to dust off the physics jargon with your favorite nerds (looooove The Big Bang Theory!), dance with your celeb crush or laugh with your three silly but loveable male roommates, let Skinnygirl Cocktails help you sit back, relax and enjoy your favorite show!  

Regardless of what you’re watching, Skinnygirl Cocktails is the star of the show with these delicious, small screen-inspired cocktails for your readers to sip on while tuning in to their fave fall TV premieres!


Small Screen Screwdriver
Ingredients
·         1½ parts Skinnygirl™ Tangerine Vodka
·         6 parts orange juice
·         Orange slice for garnish

Directions
1.       Pour Skinnygirl™ Tangerine Vodka and orange juice into a cocktail shaker with ice.
2.       Shake ingredients and pour into martini glass.
3.       Garnish with an orange slice and enjoy!





Drama on the Horizon
Ingredients
·         1 part Skinnygirl™ Cucumber Vodka
·         1 part DeKuyper® Pucker® Sour Apple Schnapps
·         Squeeze of fresh lime
·         2 parts seltzer
·         Lime wedge for garnish

Directions
1.       Shake ingredients vigorously in a cocktail shaker.
2.       Pour into cocktail glass over ice with a lime wedge for garnish.







Primetime Punch
Ingredients
·         1½ parts Skinnygirl™ Tangerine Vodka
·         ½ part passion fruit juice
·         Squeeze of fresh lime
·         Squeeze of fresh lemon juice
·         Dash of orange extract
·         2 tablespoons sugar-free pineapple syrup
·         2 parts club soda
·         Mango wedge for garnish

Directions
1.       Pour all ingredients over ice and stir.              
2.       Garnish with a mango wedge.

 


Comedic Cosmo
Ingredients
·         1 ½ parts Skinnygirl™ Bare Naked Vodka
·         2 parts cranberry juice
·         ½ part fresh lime juice
·         ½ part DeKuyper Triple Sec
·         Lime wedge or peel for garnish

Directions
1.       Shake all ingredients in a cocktail shaker with ice and pour into martini glass.      
2.       Garnish with a lime wedge or peel.
                






The Showstopper
Ingredients
  • 2 parts Skinnygirl™ Tangerine Vodka
  • Squirt of fresh lime
  • Squirt of fresh lemon
  • Squirt of fresh orange
  • Splash of lemon-lime soda
  • Orange slice  for garnish

Directions
  1. Shake vodka, lime, lemon and orange juices with ice and strain into glass.
  2. Top with a splash of lemon-lime soda and garnish with an orange slice.


Which will you be mixing up? The Comedic Cosmo & Drama On The Horizon look the best to me! :) 
Tweet me @OhHellYes

Thursday, September 12, 2013

Bethenny Frankel and Skinnygirl Cocktails Donate to Dress for Success



SKINNYGIRL® COCKTAILS CELEBRATES COMMITMENT TO A WORTHY CAUSE
WITH DONATION ON “BETHENNY”

Skinnygirl® Cocktails Donates $100,000 to Dress for Success with the Help of
Original Skinnygirl Bethenny Frankel

DEERFIELD, IL – September 12, 2013 – Today, Skinnygirl® Cocktails and Bethenny Frankel, the original Skinnygirl, donated $100,000 to Dress for Success during her new daytime talk show “bethenny.”  As a thriving female entrepreneur, Bethenny serves as an inspiration for women and hopes the donation will empower viewers and fans nationwide to support other women.   

“Dress for Success is a charity that’s near and dear to me.  I’m so very thankful for the amazing opportunity to raise awareness for this great cause and encourage women to help one another to achieve financial independence and have a rewarding career,” said Bethenny Frankel. 

Since 2012, Skinnygirl® Cocktails has been a proud supporter of Dress for Success, an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life.  Skinnygirl® Cocktails launched their partnership with the organization during last year’s Inspire like a Lady program, making a donation for every inspirational story shared by fans.  Additional support included the Ladies in Red program during the 2013 awards season, in which Skinnygirl® Cocktails gave back in style and made a donation to Dress for Success for every red dress worn on the Oscars red carpet.  Most recently, Skinnygirl®Cocktails supported Dress for Success during “Meet the New Girls,” where Skinnygirl® Cocktails debuted four new products — Skinnygirl® Mojito, Skinnygirl® Sweet ‘n Tart Grapefruit Margarita, Skinnygirl™ White Cherry Vodka and Skinnygirl™ Moscato — with the help of Bethenny and some celebrity friends who tended bar with all tips benefiting Dress for Success.  Additionally, “bethenny” is the exclusive daytime talk show partner for Dress for Success.   

“Skinnygirl® Cocktails is committed to helping women succeed, which is why we chose to make our donation during Bethenny’s new talk show, celebrating the inspiration that Bethenny provides for women everywhere,” said Megan Frank, Director of Skinnygirl® Cocktails.  “We hope that our donation will encourage women to help each other make positive changes in their lives.”      

Skinnygirl® Cocktails offers a full portfolio of low-calorie cocktails and lets women know that they can have it all, including guilt-free, great-tasting cocktails.  And just like Skinnygirl® Cocktails, Dress for Success does it all – the organization addresses every phase of a woman’s career, from being unemployed and searching, to recently employed and adjusting, to gainfully employed and succeeding.    

“Our partnership with Skinnygirl® Cocktails and “bethenny” has helped us reach a broader audience of women and further our message,” said Joi Gordon, CEO of Dress for Success Worldwide.  “Today’s generous donation will help disadvantaged women work toward self-sufficiency and have the opportunity to build thriving careers.”  

Bethenny Frankel and Skinnygirl® Cocktails present a $100,000 check to Joi Gordon, CEO of Dress for Success Worldwide, on the set of the original Skinnygirl’s new daytime talk show, “bethenny,” on Thursday, Sept. 12, 2013. The ladies celebrated Skinnygirl® Cocktails’ donation with a toast of Skinnygirl™ Prosecco, a new limited-time, seasonal offering.  (Warner Bros./Telepictures Productions "bethenny")



ABOUT SKINNYGIRL® COCKTAILS
Skinnygirl® Cocktails is the groundbreaking, low-calorie cocktail line that has redefined the way women cocktail. What started with the Skinnygirl® Margarita from the mind of “bethenny” talk show host, New York Times Bestselling Author, entrepreneur and cocktail “fixologist” Bethenny Frankel has turned into a cocktail phenomenon, offering innovative, low-calorie options for women who want it all. Frankel’s inspired concept did not go unnoticed and in March 2011, the brand was acquired by premium spirits powerhouse Beam Inc. Beam has rapidly developed the brand into one of the fastest growing spirits brands in the market today.Skinnygirl® Cocktails has created a new set of rules for the spirits industry as it flawlessly offers the options women need, without all the calories they don’t. For more information on the new way to cocktail, please visit www.skinnygirlcocktails.com.

ABOUT BEAM INC.
As one of the world’s leading premium spirits companies, Beam is Crafting the Spirits that Stir the World.  Consumers from all corners of the globe call for the company’s brands, including Jim Beam Bourbon, Maker's Mark Bourbon, Sauza Tequila, Pinnacle Vodka, Canadian Club Whisky, Courvoisier Cognac, Teacher's Scotch Whisky, Skinnygirl® Cocktails, Cruzan Rum, Hornitos Tequila, Knob Creek Bourbon, Laphroaig Scotch Whisky, Kilbeggan Irish Whiskey, Larios Gin, Whisky DYC and DeKuyper Cordials.  Beam is focused on delivering superior performance with its unique combination of scale with agility and a strategy of Creating Famous Brands, Building Winning Markets and Fueling Our Growth. Beam and its 3,400 passionate associates worldwide generated 2012 sales of $2.5 billion (excluding excise taxes), volume of 38 million 9-liter equivalent cases and some of the industry’s fastest growing innovations. 

Headquartered in Deerfield, Illinois, Beam is traded on the New York Stock Exchange under the ticker symbol BEAM and is included in the S&P 500 Index and the MSCI World Index.  For more information on Beam, its brands, and its commitment to social responsibility, please visit www.beamglobal.com and www.drinksmart.com.

ABOUT DRESS FOR SUCCESS
Dress for Success is an international not-for-profit organization that promotes the economic independence of disadvantaged women by providing professional attire, a network of support and the career development tools to help women thrive in work and in life. Since starting operations in 1997, Dress for Success has expanded to more than 125 cities in 15 countries. To date, Dress for Success has helped more than 700,000 women work towards self-sufficiency. Visit www.dressforsuccess.org to learn more.
                                          

A Lady Always Drinks Responsibly TM
©2013 Skinnygirl Cocktails, Deerfield, IL; Avg. Analysis:  All Products:  Protein 0g, Fat 0g; Vodka with Natural Flavors (per 1.5 oz.):  Calories 75.6, Carbs 0g; Cocktails (per 1.5 oz.):  Calories 35.2, Carbs 2g; Sangria (per 5 oz.):  Calories 132, Carbs 22.5g; Wine (per 5 oz.):  Calories 100, Carbs 4.6g
All trademarks are property of their respective owners.